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Every marketer who is running an e-commerce business should already know the power of email marketing. But without the correct strategies you might be losing out on a lot of subscribers AND revenue. The best aspect about email marketing is that a single promotional mail can bring in lots of conversions – but only if it is done right! Many marketers are still use the age old method of getting subscribers through a shabby looking Sign Up form and then sending them newsletters hoping to get lucky with some sales.


This is one of the biggest mistakes! The main disadvantage of this method is that often the subscribers get mails of unrelated offers which results in unsubscribes and/or low conversions and sales. This article walks thru 7 tweaks to improve your email marketing technique.
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When you sell products online the one thing you will always have is online shopping cart abandonment. According to research the average over the last ten years is about 68%, and looking closer to 75% for research done in the first half of this year.

So what causes online shopping cart abandonment? What can you do to limit the number of buyers who abandon their carts?

In the last 10 years, online shopping cart abandonment has gone up but saw have the number of people shopping online. There were far fewer people online ten years ago, the number of people willing to purchase online has increased dramatically and the number of businesses with an online presence has gone up as well.
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Even with the remote hosting option we mentioned last week, you may hit some trouble if the file you are selling is over the 2 GB limit we provide for remote files. But fear not! There is a work around. 

Our remote file size option being limited to 2 GB is a hard technical limit that is imposed by our web server architecture. That limit is derived from the maximum value that can be represented by a 32-bit signed integer, which is 2,147,483,647 bytes, which is 2.147 GB.

Some people have asked us, and maybe you are asking it too, “why don't we just upgrade the web server to allow larger files?”
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Guest blog post by Elizabeth Brown-Shook of Digital Exits. 


So you have a business that you have nurtured and grown but now you've decided it's time to move on and sell it. But how do you know how much it is really worth? 

Your goal is to get the most for the time you've put into your business but how can you put a dollar value on your e-commerce business? These four questions should help you become clear about what your business' value is, how you can possibly grow that value and how to proceed with selling it...
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When you start up a business you likely are starting it up all by your lonesome. You just have to manage yourself and your small shop. But if you are successful, eventually you will need to hire someone to help you out. It can be hard to determine when that point is.


Here are a few questions you should ask yourself to help you decide if you need to start hiring...

Is your business getting in the way of the rest of your life?

If you just don't have time to party as much as you'd like, you don't need to hire anyone. If you haven't seen your friends in six months and you aren't ever getting a full night of sleep, you might need to hire someone. If you are working fourteen or fifteen hours, seven days a week, maybe you need to consider getting help.

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When are selling your products online, you may have a need to include files that are large. For instance, maybe the file is a film you made. At E-junkie we have to put a limit on the file size that can be uploaded to our servers. But if your file is over 500 MB in size, you can host the file remotely. This means that your file will be located on your own server but when your buyers purchase the product from you,the product file is still provided using our download links which expire after a set number of download attempts or a set amount of time. Your buyers will not even know that the file is remote.


If you have a file over 500 MB you can use these steps to host the file remotely...

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In the past decade eCommerce has experienced exponential growth, in large part because of mobile technology advancements. The term m-commerce or mobile commerce, has been born because shopping can take place easily via mobile device. By 2017, m-commerce sales in the United States is estimated to gross $108 billion—a feat that has been fueled by mobile and social gaming.

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If your sales are decreasing unexpectedly, you need to take a step back and assess what is causing your business to stagnate. Writing off issues in the short term will hurt you in the long run. You need to troubleshoot issues as soon as they pop up and nip any problems that might cause your business to fail in the bud.


If you have a product that is no longer selling or your business is falling short of sales goals, get really honest and ask yourself if these issues might apply...


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When you start to sell a digital product online you always have to deal with uploading the file to the service that delivers the files to your buyers after checkout is complete. E-junkie tries to make this simple by providing an upload button on the page that loads after you save a new product. However, that button is sometimes missed and then you still need a way to add your product file, but do not worry, we still have a way to do that.

To upload a file after the product was created you would use these steps:
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Guest Blog Post by Matthew Yeoman of Devumi

One of the biggest obstacles holding brands back from engaging on social media is the fear of negativity. And it's true, improperly resolving negative online reviews from customers and critics, either through social media or a review site, can lead to disastrous consequences. But with these 8 tips for dealing with online haters, you can mitigate tricky situations. You might even come out stronger on the other side.

1: Address in public, resolve in private 

When someone publicly makes a negative comment about your brand, and it’s a valid complaint, you need to address it publicly as well. Think about a customer walking into your store who says ‘This donut was stale. I’m disappointed with you.’ Would you ignore them? I really hope not. Stale donuts are the worst.

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How often you have to figure your taxes depends on where you are. In the United States, there are Quarterly Taxes and of course year end taxes.

The way your business is setup will make the difference in which tax form you need to fill out and send in, as well as when you need to send them in. It is really important that you know how you business is setup. If you are setup as a LLC, you cannot file your business taxes as a Sole Proprietor. Your payment dates are going to be due based on how your business is setup. If you are a fiscal-year taxpayer then you will need to change the dates accordingly.
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Many of the shopping cart systems out there are setup in one language and that language is often English. But we recognize that not every shop caters to English-speaking buyers and have built a system that accommodates a variety of shops and sellers.

With E-junkie's Cart Customization feature and a little bit of coding, you can switch your cart to another language. 

In this tutorial, we'll walk you through that switch step-by-step. 





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Guest blog post by Eric Hammis of 3Sixty Interactive

A webinar provides businesses with the opportunity to educate people on a particular topic that relates to their business. It also is a great tool to promote brand awareness and assert yourself as a thought leader. It allows consumers to connect with that business on a deeper level. If you run a webinar right, and promote it well, attendees will leave with good feelings about your company which can mean they recommend you to their own network and come back for more themselves. 

But, there is a webinar situation you never want to find yourself in.
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You can't afford to skimp on accounting. It is essential to keep abreast of your finances and to track your Gross Income, Net Income and Profit Margin. If you don’t know what these important terms mean, or how to calculate them, don’t worry. We'll spell it out (or should we say, add it up) for you.


The Gross Income of your business is going to be the total you made from selling your products. This is the most basic number for your business as it represents how much money you have taken in from your customers. 




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It is smart (arguably essential!) to include your own logo and other symbols unique to your business within your online shopping cart. You want the overall shopping experience to fit your brand. You don't want your cart to have a completely different look than the rest of your site.

With E-junkie's Cart Customization option this is something you can do with just a little bit of extra coding on your part. In this post we will walk you through the process.


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Social video has become a hugely effective marketing tool, particularly for online businesses. Next year, online video users are expected to double to 1.5 billion. And 52% of consumers say watching product videos gives them more confidence in their purchasing decisions. By 2017, video will account for a whopping 69% of all consumer internet traffic

Facebook, Twitter, Instagram, YouTube and Vine are all popular social networks that you can use to disseminate videos you create to promote your brand. Consider your goals, where your audience is and get to shooting. We'll help you make some decisions on how to edit your raw video into a final product. You don't need fancy gear necessarily, you just need good ideas and a willingness to learn how to execute that vision. 

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Impulse buys have adapted with e-commerce because they work so well. At traditional brick and mortar stores, impulse buys are the items by the register. At online retailers like Amazon, impulse buys are those suggested items you see when you add a certain item to your cart. 

With e-junkie you can add a button to the shopping cart itself that will let your buyers add another product (that you can curate) to their carts. This is great way to promote low cost add ons, clearance items and brand new items. Customers often come to buy one thing but are willing to buy another enticing item. This feature can help you grab them for a moment, to convince them another of your products is desirable or even a necessity.

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When you start a business, any business, you need to set up a website. I repeat, you need a website. This is the 21st century and it is no longer an option. You need to have an online presence and it needs to be strong.

Setting up a website may seem like a daunting task, and often it is a difficult process. But it can be streamlined if you enter the process with a clear idea of what you want and how to proceed.

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When you decide to start selling your products online you may want to have your buyers agree to a set of terms and conditions, you know the annoying things that ask you to check a box after reading pages of legalese before they let you use their system.


I know I just made light of terms and conditions, but they are important aspect to many businesses, even e-junkie has a set of terms and conditions for using our service.


e-junkie does not have a built in option for a terms and conditions/license agreement, but thanks to Jay at Juxtaprose.com, it is something you can setup.
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Deal of the Day systems like Groupon are a great way for a business to get their name out there and get new customers. If you are using e-junkie, you can set-up our discount feature to work with Groupon and other Deal of the Day sites. We’ll walk you through the process step-by-step.

Start by clicking on the Add/Edit E-junkie Cart Discounts/Gift Coupons...











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